Data is our cup of tea

Why we do it

We believe that with data, people and businesses can make better decisions.
It’s hard to grasp how the on-trade world would be with accurate, up-to-date and precise consumption data.
We believe it’s revolutionary !
We have started the revolution, but there is so much more is to come.

How we do it

We partner with distributors, survey companies and point-of-sales solution providers to gather immense data sets.
Once collected, we carry out a vast amount of work to harmonise the various data feeds. Our AI and Machine learning is constantly improving and generating increasingly relevant insights. All in all, consumption visibility is now a reality.

OUR MANIFESTO​

We believe that the energy we put into building our business will also contribute to building a better community. With our data, ONG and alcohol producers have an accurate understanding of how to promote responsible drinking. And how moderate drinking is linked to certain types of food habit.

WHO ARE WE

We are a team of talented individuals combining unique data, IT, FMCG, management and sales skills. We come from different backgrounds with a common goal of constantly improving our offering.
If you want to join our team, please contact us.

EXECUTIVE COMMITTEE:

ARNAUD VAN WIJCK

20+ YEARS RUNNING DATA COMPANIES

GÉrald Sermeus

25+ YEARS OPERATIONS & PROCESSES

Jean-Pierre Cuvelliez

25+ YEARS IT DEVELOPMENT